Language : EN
On September 15, 2025, Australian dairy brand BTNature officially announced Olympic diving champion Tian Liang as its new brand ambassador. United by the "Champion's Rigorous Selection" philosophy, the partnership will promote "Australian Native Nutrition" to Chinese households, providing tailored health solutions for all family members.
This collaboration represents not only a significant elevation of BTNature's brand influence but also a perfect alignment between its "Source of Nature, Choice of Love" ethos and champion-quality standards. Known as the "Diving Prince," Tian Liang's career exemplifies professionalism, precision, and pursuit of excellence. His commitment to perfection mirrors BTNature's dedication to producing high-quality milk powder through patented technology and stringent quality control.
Beyond his athletic achievements, Tian Liang's role as a devoted father and husband seamlessly connects with BTNature's positioning as an Australian health milk brand suitable for adults and the whole family. This dual resonance makes him the ideal ambassador to convey BTNature's brand values.
Moving forward, the partnership will engage consumers through multi-scenario communications, integrating BTNature's Australian native nutrition into daily family life—from nutritious breakfasts for children to energy boosts for working professionals and warm bedtime drinks for the elderly. BTNature aims to make health an accessible lifestyle through its professional, safe, and nutrient-rich products.
As a leading Australian milk powder brand, BTNature will use this partnership as a new starting point to continue deepening its commitment to native milk sources, scientific formulations, and strict quality control. The brand remains dedicated to bringing pure Australian nutrition to Chinese families, helping every household enjoy a healthier life under BTNature's guardianship.